A marketing associate is responsible for planning and implementing marketing and advertising activities. They understand the extensive details of marketing and are familiar with ways to analyze market research and customers’ behaviour. Marketing Associate’s help collect data, forecast trends and assess customer satisfaction. The majority of market Associate’s are employed by marketing agencies varying in size within different companies and industries.
Known also as marketing administrative assistants or assistant account executives, marketing associates help marketing departments run smoothly by handling day-to-day administrative tasks, and making it easier for marketing managers and account executives to do their jobs. Creates and revises messaging, leveraging videos, PowerPoint-, Word- or adobe-based learning materials
Marketing Associate assist in development and implementation of marketing strategies and budgets. Ideate and execute brand and promotional activities such as trade shows, sales conferences, training session, promotions etc PAN India. Assist in the development of marketing collateral including product catalogues, flyers, presentations, advertisements, etc. Coordinate the design and distribution of marketing collateral.
Marketing Associate Manage the organisation’s social media and digital content development. Collaborate with external agencies as required. Use data to understand what s a hit and what s a miss, to continuously improve the performance of the marketing messaging. Strong copy-writing skills with excellent attention to detail. Manage daily administrative tasks to ensure the Marketing department runs smoothly. Conduct market research to identify new opportunities. Gather and analyse consumer behaviour data (e.g. web traffic and rankings)